Available NOW!!
Cloud Infographic
Featured on
Tag Archives: social media
Interesting Digital Marketing Stats!
Last week seems to have been the week of interesting digital marketing statistics. There were stats released that cover everything from AdWords right through to mobile ad spend and China! The following are my top 5 as well as some … Continue reading
Is there a Social Media ROI?
One thing that a lot of marketers seem to miss is the fact that marketing and advertising need to show how and where they are helping the business. they need to show where they are adding value. John Wanamaker was … Continue reading
Social Media Summit Presentation with ITWeb
There is so much buzz and hype around social media – especially in a Business 2 Business context; so much so that organisations are finding it difficult to keep up with the trends and further to that show real business … Continue reading
South African QR Code innovation
I was quite surprised and pleased with the QR Code innovation I saw on tv this evening. The innovation comes from First Car Rental; who have launched their “Show & Go” card. Essentially they have taken all of the good … Continue reading
Posted in Augmented Reality, Digital Marketing, General, marketing strategy, social media
Tagged Augmented Reality, marketing, Qr code, social media
Leave a comment
More proof We follow people, not brands
There has been a lot of activity recently around whether or not people follow brands or whether they follow people within those brands. In a recent study published by Forbes, it showed that people follow brands for discounts and not … Continue reading
Posted in branding, Digital Marketing, marketing strategy, social media
Tagged branding, Digital Marketing, expert positioning, followers, social media, strategy, twitter, youtube
1 Comment
Mobile website or Mobile Application : Which one’s better?
The debate around this has been raging for quite some time now; with each side having its own set of pro’s and con’s. Some of the major differences are cost; speed of roll out; performance and maintenance. The last one … Continue reading
Woolworths : Great social presence; terrible delivery
I am not generally one of those who get up on their soap box and start sprouting negative sentiment until the cows come home. I am also aware that some of my followers and readers of this blog are not … Continue reading
Social media : are we really that important?
So here is the thing. I was walking through the shops this afternoon; Sandton City to be precise. And a thought dawned on me as I watched everyone buzzing around; “What makes us think that we are so damn important”? … Continue reading
Why don’t we comment anymore?!
This is basically a hypothesis to the question, “why don’t we comment on articles we read online anymore?” It is a trend that I have seen countless times on content that is really captivating and thought provoking; on blogs that … Continue reading →