Tag Archives: return on investment

Entrepreneurs and the Capital Drain Debate

There are two things that entrepreneurs are acutely aware of; especially as they begin their entrepreneurial journey as a fledgling startup; they are: capital and closely linked to that, the need to invest their personal funds into an insatiably money-hungry beast. There are a number of … Continue reading

Posted in branding, Entrepreneur, strategy | Tagged , , , , , , , | Leave a comment

Is there a Social Media ROI?

One thing that a lot of marketers seem to miss is the fact that marketing and advertising need to show how and where they are helping the business. they need to show where they are adding value. John Wanamaker was … Continue reading

Posted in Digital Marketing, marketing strategy, social media | Tagged , , , , , , , | Leave a comment