RSS Feed
Nov 25

The Business of Buzz Words

Posted on Thursday, November 25, 2010 in copy writing, General, website optimization

Going forward let’s be sure to space bank the Web 2.0 technologies that we are currently utilising and ensure mind share and top of mind awareness. This will allow our social media to gain traction and stickiness with our top line strategy.

Aug 27

Target market selection : ensure they are worth it

Posted on Friday, August 27, 2010 in copy writing, Digital Marketing, General, social media

When you look at this from the outset, it sounds like one of the simplest things to do. But very often when putting together any form of marketing campaign, both online or offline, very often this point gets lost.

Aug 18

Large Advertising Agencies Still Not Getting Online…

Posted on Wednesday, August 18, 2010 in copy writing, Digital Marketing, website optimization

I feel that I need to start this off with a disclaimer. This is not a personal dig, jab, poke or knife in for big agencies some of whom may be featured in this blog post. This is merely looking at what I feel large agencies are failing to notice and are still in my opinion; doing wrong! I don’t intend to piss anyone off (although I am virtually guaranteed of doing that). So with that out of the way; let’s get this started.

Mar 17

What to watch for with online copy writing

Posted on Wednesday, March 17, 2010 in copy writing

Traditional copy writing and online copy writing are essentially two sides of the same coin in most peoples eyes. But to a large degree they are wrong.